• Business & Marketing - @ CHS, CHHS, ECHHS, PAHS

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    • Build your own business as part of the next generation of entrepreneurs, innovators, and business leaders
    • Create compelling marketing plans and campaigns using social media and digital platforms
    • Develop coding solutions to business applications

     

    CAREER FOCUS: Prepared for immediate employment, advanced certifications, and further education

     

    CERTIFICATIONS - AP COMPUTER SCIENCE EXAM - NATIONAL COMPETITIONS

    AP Computer Science Career Pathway (APCS)

    Career Exploration

    Foundational Prerequisite

    Prerequisite

    Concentrator

    Career Pathway Major

    Career Search w/ O'Net Career Search w/ OOH

     

    0A02 AP Computer Science Principles

    2A02 AP Computer Science

    CTE Advanced Studies OR

    CTE Apprenticeship OR

    CTE Internship

     

    Career & College Promise

    Wake Tech Community College

    Business Intelligence Certificate

    WC212X0

    BAS 120 Introduction to Analytics

    WC212X2

    BAS 150 Introduction to Analytical Programming

    WC222X0

    BAS 121 Data Visualization

    WC512X0

    BAS 220 Applied Analytical Programming

    Career & College Promise

    Wake Tech Community College

    Computer Programming Foundation Certificate

    * WC212X0                CTI 110 Web, Programming and Database Foundations

    WC212X2

    CTI 120 Network and Security Foundations

    WC222X0

    CSC 120 Computing Fundamentals I

    * WC512X0

    CSC 121 Python Programming

    * Links for: State Articulation and Local Articulation Agreements (earning college credit for successful completion of some high school courses or credential)

     

    • Completing a Business and Marketing Pathway major may lead to careers in

      • Human Resource Management

      • Certified Public Accountant

      • Chief Financial Officer (CFO)

      • More Info Here

     or . . .  

    Entrepreneurship Career Pathway (ENTRE)

    Career Exploration

    Foundational Prerequisite

    Prerequisite

    Concentrator

    Career Pathway Major

    Career Search w/ O'Net  Career Search w/ OOH

     

    ME11 Entrepreneurship I

    ME12 Entrepreneurship II

    Cooperative Education OR

    CTE Advanced Studies OR

    CTE Apprenticeship OR

    CTE Internship

     

    Career & College Promise

    Durham Technical Community College

    Business Core Certificate

    BW035X0

    ACC 120 Principles of Financial Accounting

    BW145X0

    BUS 110 Introduction to Business

    BW205X0

    BUS 137 Principles of Management

    BW155X0

    BUS 115 Business Law I

    4C015X0

    ECO 251 Principles of Microeconomics

    or . . .

    Marketing Management Career Pathway (MMGT)

    Career Exploration

    Foundational Prerequisite

    Prerequisite

    Concentrator

    Career Pathway Major

       

    MM51 Marketing

    MA52 Marketing II

    Cooperative Education OR

    CTE Advanced Studies OR

    CTE Apprenticeship OR

    CTE Internship

     

    Career & College Promise

    Durham Tech Community College

    Business Admin Marketing Certificate

    BW205X0

    BUS 137 Principles of Management

    * WC272X0

    MKT 120 Principles of Marketing

    WC272X2

    MKT 123 Fundamentals of Selling

    WC282X0

    BUS 110 Introduction to Business

    WC542X0

    MKT 220 Advertising and Sales Promotion

    * Link for: State Articulation Agreement (earning college credit for successful completion of some high school courses or credential)

     

     

    MH312X0 Sports and Entertainment Marketing I - (CHHS Only)

    Prerequisite: None

    In this course, students are introduced to the industry of sports, entertainment, and event marketing. Students acquire transferable knowledge and skills among related industries for planning sports, entertainment, and event marketing. Topics included are branding, licensing, and naming rights; business foundations; concessions and on-site merchandising; economic foundations; human relations; and safety and security. 

    Note: Required Proof of Learning (POL): Performance Based Measurement (PBM)

    MH322X0 Honors Sports and Entertainment Marketing II - (CHHS Only)

    Prerequisite: Sports and Entertainment Marketing I

    In this course, students acquire an understanding of sports, entertainment, and event marketing. Emphasis is on business management, career development, client relations, contracts, ethics, event management, facilities management, legal issues, and sponsorships. 

    Note: Required Proof of Learning (POL): Performance Based Measurement (PBM)